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Seattle Breakfast Event
Thursday, May 24, 2012 7:30 - 9:00 am
Upper Gwinn on the Seattle Pacific University campus
"Can you be a Christian and be in Marketing?"
Being a Christian in business is not always easy. The goal is to walk consistently with your faith, but sometimes, depending on the job, there are challenges. While the subject of this particular panel is marketing, many of the challenges are in common with other areas. We envision similar panels addressing technology, sales, finance, and product development in the future.
Our panelists (who have each been speakers at Kiros previously) will address four questions in their opening remarks, and then we will have dialogue between the panelists before opening the discussion to the audience. Here are the questions the panelists have been asked to address:
1. What are the pitfalls in marketing for a Christian?
2. What are the opportunities?
3. What is a situation that has given you great pause?
4. What is a situation that has given you great joy?
Steve Brock Bio: Steve Brock is the CEO of Brand:Wallop and former president/CEO of HighPoint Solutions. Brand:Wallop is a strategy and integrated marketing consultancy specializing in social marketing (fundraising for non-profits and Corporate Social Responsibility for corporations), branding and the Internet. Steve has led projects for clients ranging from corporations such as Microsoft, Wal-Mart, Rain Bird and Safeco Insurance to not-for-profit organizations such as American Red Cross, Boys and Girls Club, Focus on the Family, the Salvation Army and World Vision.
Prior to Brand:Wallop and HighPoint Solutions, Steve served in a variety of leadership roles at World Vision, headed up the import/export division of a Japanese electronics manufacturer and taught a graduate program in International Marketing and Trade in China. Steve graduated with distinction from The Thunderbird School of Global Management with an MBA in the areas of Pacific Rim studies, Marketing and Mandarin Chinese. Steve holds a BA from the University of Redlands where he graduated magna cum laude and Phi Beta Kappa with a dual major in Economics and German.
Paul Graves Bio: A strategic thinker, creative director and business value innovator, Paul was born and educated in the United Kingdom, but has lived and worked in the Seattle area for the past eleven years. Paul passionately believes in his stewardship role through the God given vehicle of design to advance the Kingdom of God in business. He views his role as that of marketplace ‘prophet’, seeing the unseen and breathing brand identity into organizations – as well as marketplace ‘pastor’, walking with clients through the process of design delivery and change.
Paul has more than 20 years of advertising, brand, and design agency experience, working for some of the world's most recognized brands. His primary focus centers on the strategic role of design in building integrated, experience-based programs that deliver measurable internal organizational change and external competitive advantage and customer value.
Paul holds a specialist MBA in Brand Strategy/Design Management from University of London/Westminster. As well as lecturing on brand and experience design at a variety of academic institutions, he provides brand counsel, training and mentorship to client corporations and senior executives alike.
Jackie Lang Bio: Jackie Lang has worked in the professional world for 17 years, primarily in the area of consumer marketing. Her most recent career post was as Vice President of Marketing at RealNetworks, where she worked for over eight years. She has also worked at drugstore.com and CapitalOne, where she gained experience in ecommerce marketing and direct marketing. For the last three years, Jackie has been doing part-time strategy and marketing consulting work, doing projects for a variety of industries.
Jackie is a graduate of Wake Forest University in North Carolina, and also has an MBA from Kellogg at Northwestern University in Chicago. Jackie is also on the board of a Christian non-profit called Children of the Nations, which has orphanages in several countries. Jackie enjoys running, hiking, gardening, baking, and spending time with family and friends.
Don Low Bio: As a senior partner at HL2 (one of Seattle’s largest digital marketing agencies) Don Low worked to develop a culture in which employees would constantly seek transformation – professionally, personally and in relationships with other staff. He built a firm known for combining integrity with inspired creative and strategic client service.
In August of 2010, after 20 years of award-winning creative work, HL2 succumbed to the Great Recession and Don had to begin anew. His story of loss, renewal and reinvention is an encouragement to those who have been impacted by our nation’s recent economic hardships. Don is now the Marketing Director of Apex Learning.
Upper Gwinn on the Seattle Pacific University campus
3310 Sixth Ave West, Seattle, WA 98119
Click here to print parking pass (includes map.)
$25 if registering online
$30 if registering at the door
$12 for full-time students
Online registration closes Wednesday, May 23, 2012.
Click here to register for this event.
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